National Finals Tata Crucible 2011- Tata Track
Winners: JK & Sreekanth
1) TBWA Egypt..came up with this idea… to spread the message of rebuilding Egypt..Which brand was behind the campaign?
2) In 2000… permanent internet connection… founded by Dries Buytaert… Dutch word for ‘Drop’. Which website?
3) 2002…Anirudh Bulwaka…manufacturing facility, Gujarat…2005-Trucks, Dentors. Which company?
4) It is a world leader in sports collectibles…Cricketatax..which company?
5) An alumni of Yale University, USA, he has also to his credit designing of such striking logos as of the Indian Airlines, ECIL, Airports Authority of India, Trade Fair Authority of India (Now ITPO), Delhi Transport Corporation (DTC) to name but a few. Who?
6) In 2001, The Sun, a British tabloid newspaper reported that Queen Elizabeth II has this in her bathroom that wears an inflatable crown. It was spotted by a workman who was repainting her bathroom. The story prompted sales of it in the United Kingdom to increase by 80% for a short period.What?
7) Hindi Term… Economist… What?
8) What’s TAC in Motorola’s dynaTAC
Ans
1) Henkel Bril- To clean the city walls etc
2) Drupal
3) AMW
4) Topps…based on IPL…Cricketattax
5) Shri Binoy Sarkar
6) rubber duck
7) Jugaad
8) Total Area Coverage
Round 2
1) Pic of Two guys…A term coined by them
2) What innovation by Pizza hut? http://goo.gl/LX7Xv
3) Who? http://goo.gl/4xDBU
4) Logo- MW
5) Pic Govinda restaurants
6) Pic Blue Box
7) Pic..Hitler, Bin laden, Zarqawi, Saddam & 2 founders
8) Graph- What is it? http://goo.gl/xdc2E
Ans
1) Business Process reengineering- Michael hammer, James Champy
2) Reverse count down timer on the box .. People behind thebike know how much time left for the delivery person to do his job
3) Gabriela Sabattini
4) Miss World
5) ISKCON
6) Tiffany’s
7) Time Magazine… only time when they have featured people with a “X” mark
8) Gartner Hype Cycle
Round 3- TATA
1) Logo… Powerfly- JV with capt Gopinath
2) Logo..offering from Taj- Jeeva Spa
3) Pic of a car- Tata Pixel
4) Riversdale- Tata sold the stakes to? Rio Tinto
Round 4- Connect
1) Golden harvests, Divine Chants, Conversations, Amitabh Song
2) Pics- Stefi Graf, Gorbachev, James Bond Song
3) DTC, Twist and Turns, ‘for a special togetherness’
4) Astro, Amul, Song -Ek Do Teen (Madhuri)
Ans:
1) Tanishq
2) LVMH (Sean Connery)
3) Gitanjali ( mehul Choksy’s Pic)
4) Food Show
Round-5
1) BIL- Bhor Industries…1943 making Army … sold this to Pidilite
2) Book “Humankind’ by which ad agency’s CEO?
3) Mocha & CCD- have a drink called Twister. Speciality?
4) TASIS on BSE- What?
5) Symonds Steven (??) invented this. What?
Ans
1) Steelgrip
2) Leo Burnett -Tom Bernardin
3) Colour of drink changes- AXE
4) Shariat compliaint
5) Balance Sheet