IIM Ahmedabad Business Quiz_ Movin Miranda_ Prelims

IIM Ahmedabad Business Quiz_ Movin Miranda_ Prelims

Courtesy: Abhishek Rane

1. This is a placeholder term used in software or for a mechanical contrivance. Used very commonly in WIMWI. What is the term?

2. A clothing line after in London, Debenhams called 5G along with the logo.

3. An ad image of the food company and the star. Identify.

4. Identify. Brand and who is the tribute to?

5. One of the highest selling audio books of all time. The audio version has sold more than 1.5 million copies. First Published in 1989. It has sold more than 25 million copies in 38 languages worldwide.

6. First ever Neon Advertising sign was for which brand.

7. Identify the brand. It was a part of an American phrase for an improbable legal defense.

8. Print Ad. Identify.

9. The first of these were made by 600 artisans called Casellis in Modena, Mantua. Cistercian monks created them in the shape of wheels. Identify.

10. Video of ‘Pirates of Penzance’. Which recent ad is inspired from it.

11. All 7-11s have this as you enter the store. It is a two word term that describes acute head pain. It was trademarked by 7-11 in 1994.

12. First designed and invented in Japan by Toyota. They were used in the automotive industry to track vehicles during the manufacturing process, and was originally designed to allow components to be scanned at high speed. The information encoded can be made up of four standardized kinds (“modes”) of data (numeric, alphanumeric, byte/binary, Kanji). What was designed by the Toyota subsidiary Denso?

13. This IKEA ad created controversy when it was featured in the Middle East. What’s the story?

14. What is so special about this Manet painting in terms of brands.

15. What is so special about three McDonalds outlets in Amritsar, Ghatkopar and J&K?

16. One of the oldest organizations in the world of its kind. It was chartered in 1960. It is one of the richest institutions of its type in the world.

17. Visual : Graph – Fastest growing cities by 2020.. Hint: One of the fastest growing cities in the world not too far from Ahmedabad.

18. List of names in a patent Backus, Karl; Sheng, Rosa; McDonald, Ben; Waltner, Michael;. Identify the missing name and what was the patent for?

19. It is a green coloured French liqueur made by the Carthusian Monks since the 1740s. It is composed of distilled alcohol aged with 130 herbal extracts. It is one of the handful of liquors that continues to age and improve in the bottle. Name it.

20. Identify the logo.

21. A multinational conglomerate founded in 1938. Identified with the word South Korea. It initially started selling dry fish and noodles. The founder passed away in 1987. Identify

22. “After all the highways, and the trains, and the appointments, and the years, you end up worth more dead than alive.” Famous quote from a book and by whom.

23. Based on a process discovered by Joseph Priestley in 1770, he formed a business and in 1792 moved to London..carbonated soda water.. Who?

24. What is the map all about?

The legacy of the it is remembered today in several names, for example the German airline Lufthansa

25. It was founded by Steve Huffman and Alexis Ohanian. It was acquired by Condé Nast Publications in October 2006. In September 2011, it was split from Condé Nast, and now operates as a subsidiary of Condé Nast’s parent company, Advance Publications. What?

26. Identify this image. What does it represent? Remained unaltered for many years..

27. Apparently this was coined as an advertising slogan to promote a very bitter fruit that no one was really interested in having. Which fruit?

28. A voice over of a person talking about Brylcream. Identify.

29. What are Mother’s Day, Father’s Day, Valentine’s day also known as?

30. A clip from a Bollywood movie in which Gulshan Kumar of T-Series is spoofed by a film produced by Venus Cassettes.

31. The firm that started management consulting. Identify.

32. It is called as Syrah in France/ Turkey. Due to a spelling mistake of the grape in Australia it is now known by this name in Australia. Identify.

33. It is an American think tank organization based in Washington, D.C. that provides information on issues, attitudes and trends shaping the United States and the world. In 1990, Donald S. Kellermann was named to serve as the first director of what was initially known as the Times Mirror Center. It was then part of the opinion polling operation run by Times Mirror, the parent of the Los Angeles Times. It played a significant role in the recent US Presidential Elections.

Answers
1. Widget
2. Steve Redgraves. 5 Olympic Golds.
3. Dunkin Donuts, Le Bron James
4. Mont Blanc, Alfred Hitchcock
5. Seven Habits of Highly Effective People
6. Cinzano
7. Twinkies Defense
8. Filet-o-Fish, McDonalds
9. Parmesan Cheese
10. Indigo Airlines
11. Brain Freeze Slurpies
12. QR Codes
13. The woman in the original ad was photo shopped out of the image in Middle East.
14. The Bass Red Triangle in the Painting. The Bass Red Triangle was the first trademark to be registered under the UK’s Trade Mark Registration Act 1875, as trade mark number 1.
15. All Vegetarian Outlets
16. Harvard Business School
17. Surat
18. Steve Jobs, Istore glass staircase
19. Chartreuse
20. Oceanic Airlines from the TV Series Lost.
21. Samsung
22. Death of a Salesman, Willy Loman is the character
23. Jacob Schweppe
24. Hanseatic League
25. Reddit
26. The new Monopoly token is a sack of coins
27. An apple a day keeps the doctor away
28. Farookh Engineer
29. Hallmark Holidays
30. Venus vs Tips (Tseries rivalry)
31. Booz and Company, Booz Allen Hamilton
32. Shiraz
33. Pew Research Centre

The Brand Equity Quiz 2012 – Ahmedabad Round

The Brand Equity Quiz 2012 – Ahmedabad Round

Courtesy: Mayank Mujumdar.

Same can also be found at http://www.quiztalk.in/brand-equity-quiz-2012-at-ahmedabad

Winner: Arvind Mills

Prelims
1. Zandu Pharmaceuticals was established on a piece of land near the river Rangamati. The king of which erstwhile princely state donated this land?
Jamnagar

2. Daag achche hain is the tagline of which product?
Surf Excel

3. The outlawing of logging in Thailand during the early 1990’s left thousands of domesticated _________ out of work?
Elephants

4. What is the term for the amount of CO2 released by an organization, industry or person?
Carbon footprint

5. Prior to this (event), Gloria was the last one to shut down the NYSE. What?
Hurricane Sandy

6. Australian mining company Rio Tinto supplied 8 tonnes of gold for which sporting event held recently?
London Olympics

7. On which channel is the Bournvita Quiz Contest telecast?
Colours

8. Which of the 5 Pandavas lost 1000 golden nishkas& 1000 chariots to Duryodhana in wager?
Yudhishthir

9. Which was the first social networking website to be valued at $100 billion?
Facebook

10. In 1950, Peter Drucker was the first to suggest that companies treat their employees as _______ instead of liabilities.
Assets

11. When Anil Ambani joined Reliance, he dropped the word ‘only’ from which brand?
Vimal

12. What connects Bajaj to MaharanaPratap?
Chetak

13. What was the name of the moneylender in Shakespeare’s Merchant of Venice?
Shylock

14. Aligarh is famous for manufacture of which product?
Locks

15. What does E in NEFT stand for?
Electronic

16. How many people are expected to visit Antarctica in 2012?
A.10000 B. 35000 C. 50000
35000

17. Who decided to pursue a career in aviation after a joyride in an aircraft at Hardelot, France at the age of 15?
JRD Tata

18. Which food item did Sanjay Dutt’s character sell in the movie Vaastav?
Pavbhaji

19. If IIM Calcutta was the first IIM to be set up, which was the second?
IIM A

20. Which Asian airline has an IATA code of SQ?
Singapore Airlines

21. Which Indian state is most frequented by luxury train routes?
Rajasthan

22. If you buy a product from brand TJ, where was it manufactured?
Tihar Jail

23. Which India-born director living in USA has a production house called Mirabai Films?
Mira Nair

24. On which cookie would you find a design of 12 flowers, 12 dots and 12 dashes per side?
Oreo

FINALS
ROUND 1
Answers to some questions were provided and the teams had to come up with the questions
1. Progress through Knowledge in Sanskrit
A. What is the motto of IIM Ahmedabad?

2. A personal hygiene product manufactured using saponification reaction
A. What is soap?

3. DhirajbenRuparel named this product so for being tasty
A. What does Lijjat (papad) mean?

4. This plastic equipment manufactured by Acme Corporation is used in all FIFA matches
A. Who manufactures the whistles used by referees infootball games?

5. It is the most popular type of cheese in USA
A. What is mozzarella?

6. Bangladesh gets half of its fuel wood from this place in India
A. What are the Sunderbans?

ROUND 2:-
1.Mother Dairy runs stores called Safal which sell perishable goods. Why were the stores named Safal?
Sabzee + Fal

2. In modern day media, what does EQ mean?
Engagement Quotient

3. Which term was popularized by Alex Faickney Osborn in the 1953 book Applied Imagination?
Brainstorming

4. Chennai based Nalli’s Silks came up with a shade called MS Blue to honor which person?
M.S Subbalaxmi

5. What are Trinidad Moruga Scorpion, Trinidad Scorpion Butch T Scorpion and Hainan Yellow Lantern some types of?
Chili

6. According to a survey by Nielsen, what is biggest cause of worry for working Indians?
Job security

ROUND 3:-
1. About 110 Nobel Prize winners, 20 Heads of States and 5 US Presidents have contributed to which widely referred literature?
Encyclopaedia Britannica

2. In marketing jargon, who are mystery shoppers?
Customers sent by a company to its own outlets/retailers to conduct surveys

3. Which brand of tennis balls have been used at the Wimbledon Championship since its inception?
Slazenger

4. Which popular packaging product would you associate with a company called Sealed Air?
Bubble Wrap

5. Which marketing fundamental was proposed by Jerome McCarthy in 1960?
4 P’s

6. Which is the world’s largest producer of Aspartame[actual question had a discrepancy]?
Ajinomoto

ROUND 4 (buzzer):-
1. Which firm started in 1911 is the second largest employer in USA?
IBM

2. Which apex Indian body was set up in 1927 on the recommendation of Mahatma Gandhi?
FICCI

3. The first salesperson for which company was a lady named Persis Albee?
Avon Products

4. In 1912, who asked Edison to manufacture a battery for self-starting automobiles?
Henry Ford

5.What have Bruce Springsteen, Bob Dylan and Rod Stewart insured at Lloyd’s?
Voices

6. Name the only coffee brand by Unilever.
Bru

7. If Milk: White Revolution, ________: Round Revolution?
Potatoes

8. Connect rainbows to a low-cost airline in India.
Indigo

9. In the petroleum industry, what is a BBL?
Oil Barrel

Tata Crucible 2012 Corporate Quiz

DateDayCityTrackTimeVenue
4-Aug-12SaturdayRanchiExternal only10.30 a.mHotel B N R Chanakya
5-Aug-12SundayJamshedpurInternal only2.30 p.mRabindra Bhawan
12-Aug-12SundayIndoreExternal only2.30 p.mRadisson Hotel
23-Aug-12ThursdayCoimbatoreExternal only5.00 p.mVivanta by Taj Surya
25-Aug-12SaturdayAhmedabadExternal only2.30 p.mIIM - Indian Institute of Management
26-Aug-12SundayHyderabadExternal only2.30 p.mTaj Deccan
30-Aug-12ThursdayNagpurExternal only5.00 p.mRadisson Hotel
1-Sep-12SaturdayBangaloreTwin Track2.00 p.mRoyal Orchid Plaza
2-Sep-12SundayDelhiTwin Track12.30 p.mTaj Palace Hotel
8-Sep-12SaturdayBhubaneshwarExternal only2.00 p.mMay Fair Convention Centre
13-Sep-12ThursdayGoaExternal only5.00 p.mNational Institute of Oceanography, Cardium Auditorium
15-Sep-12SaturdayPuneTwin Track2.00 p.mRadisson Hotel
16-Sep-12SundayMumbaiTwin Track12.30 p.mTaj Lands End Ball Room
22-Sep-12SaturdayLucknowTwin Track1.00 p.mTaj Residency
23-Sep-12SundayGurgaonExternal only2.30 p.mTo Be Confirmed
24-Sep-12MondayChandigarhExternal only5.00 p.mTaj Chandigarh
26-Sep-12WednesdayCochinExternal only5.00 p.mThe Gateway Hotel
27-Sep-12ThursdayTrivandrumExternal only5.00 p.mVivanta By Taj Trivandrum
29-Sep-12SaturdayKolkataTwin Track2.00 p.mKala Mandir
30-Sep-12SundayChennaiTwin Track3.00 p.mChinmaya Heritage Centre
To Be ConfirmedTo Be ConfirmedGuwahatiTo Be ConfirmedTo Be ConfirmedTo Be Confirmed
7-Oct-12SundayMumbaiTaj Mahal Palace

Disclaimer: Information is provided as is, sourced from Tata Crucible website. The information provided is subject to change; you’re requested to check Tatacrucible.com for updates. We’re not responsible for losses you may incur by following the schedule mentioned here.(In simple terms, you can’t sue us if this info is wrong – this is just a copy-paste).

Tata Crucible 2012 Campus Schedule

Tata Crucible 2012 Campus Schedule

TBQ Classic Series Full Sample – 8

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The Business Quiz

These quizzes are part of the TBQ Classic series

This is for private circulation.

https://thebusinessquiz.com

TBQ –390

1) The first writing machine that printed in any way like a modern typewriter stemmed from the idea of a writing instrument for the blind. The laurels for this achievement go to Pellegrino Turri of Italy, who built his machine in 1808 as a favour for his girl friend, the Countess Caroline Fantonio da Fivizzonol, who, despite losing her sight as a child, conducted volumnious correspondence. Along with this, he invented something to provide ink to the machine. What? The same invention was simulatenously and independently done by an Englishman named Ralph Wedgewood.
2) The Portugese in Goa levied a capitation tax known as Pensao do Shendy in the 18th and 19th centuries. From whom where they levied?
3) What are supernotes?
4) DuPont’s foray into this business began in the 1910s when company officials suggested making this as an outlet for excess nitrocellulose. What business and what was the produce?
5) This test is a simple way to gauge the active presence of female characters in Hollywood films and to judge just how well-rounded and complete those roles are. It was created by _____ in her comic strip Dykes to Watch Out For in 1985. Name the test and the cartoonist.
6) Identify this logo.
7) These surnames are more common among the Vaishnava banias and Jains. They were derived from the word that meant “to examine”
for they were examiners of coins. What?
8) What is Songun policy of resource allocation in North Korea?

9) The term was originally coined by Ed Miliband when speaking to BBC Radio 4’s Today Programme presenter John Humphrys. This term refers to the section of society regarded as particularly affected by inflation, wage freezes and cuts in public spending during a time of economic difficulty, consisting principally of those on low or middle incomes. What?

10) What are these?

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Answers:

Ans1: Carbon Paper
Ans2: Hindus | Shendy was a long braid of hair compusalrily grown by Hindus
Ans3: High quality counterfeit US Dollar bills printed on cotton-fiber paper using the same expensive “intaglio” printing presses used by the U.S. government
Ans4: films and photographic supplies |film base
Ans5: Bechdel Test | Alison Bechdel
Ans6: RMS Titanic Inc, which is the the Titanic’s court-approved salvor
Ans7:  Parekh and the Parikh from Pariksha
Ans8: The songun, or “military first,” revolution refers to Kim Jong-il’s policy of focusing resources on the Korean People’s Army and using it to police the country and dictate foreign policy, often by raising tensions with other countries.
Ans9: Squeezed Middle
Ans10: Jack Kilby’s notebook from 1958, along with two of the original integrated circuits

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Business Quiz conducted on Twitter- @Kweezzz

 Business Quiz conducted on Twitter- @Kweezzz – Oct 16, 2011

1) Identify this brand endorser

2) Once, Bill Gates got to know about Job’s comment on being a Windows developer (iTunes for Windows) – “It’s like giving a glass of ice

water to someone in Hell.”  What did Jobs do to cool down Gates?

3) Identify this person/company. – Recent news for wrong reasons.

4) Evangelical Christians in Brazil felt that this symbol was connected to Satan and banned it sometime in 2010. What did they ban?

5) Identify these gentlemen from the financial world.

6) Identify the advertiser. No, not Surf. 😀

7) What’s this? And to whom was it sold?

8) What happened to a certain John Davis who responded to this ad?

9) Identify this PSU.

10) Barthelemy Thimmonier was one of the first successful developers of sewing machines. He was working on a major order using his machines and workers felt threat to their livelihoods. They attacked his factory. Who was Barthelemy’s client?

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Answers:

Ans1: Fauja Singh

Ans2: Gave him a glass of water

Ans3: Burrup Fertilizers & Pankaj Oswal | Accused of one of Australia’s biggest corporate frauds for siphoning an additional 113 million dollars out of his Burrup Fertilisers

Ans4: USB http://goo.gl/oovaA

Ans5: Henry Varnum Poor & Luther Lee Blake | Org: Standard & Poor’s

Ans6: Persil

Ans7: Henry Woodward’s bulb – sold to Edison

Ans8: Nothing happened. This was an April fool prank.

Ans9: Hutti Mines

Ans10: French Army (Uniforms)

TBQ Classic Series Full Sample – 7

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The Business Quiz

These quizzes are part of the TBQ Classic series

This is for private circulation.

https://thebusinessquiz.com

TBQ –361

1) One way authors can protect themselves from libel suits is to say that a character has a _______    _______.  No male is going to come forward and say, ‘That character with a very _______    _______, that’s me!’ Fill in the blanks. What’s this rule known as? (5, 5)

2) Oyu Tolgoi, or Turquoise Hill, is the world’s largest mining exploration project – it is even bigger than Florida. When development of this Copper-Gold mine is finished in a year or two, its output will account for more than 30 per cent of this country’s economy. Where is this located?

3) Who is a posturbator in internet jargon?

4) Peter Rehra is a vehicle assembled locally in just Rs 10,000, and is equally popular in both villages and cities. If in rural areas a motor pump used for drawing well water is used as an engine, then in cities an old Bajaj scooter engine gives it the necessary power to overtake you. Why is it called *Peter* Rehra?

5) Identify this organization that’s behind a huge infrastructure project.

6) Which company, founded by, Barry Sternlicht in 1995, is registered as HOT on the NYSE?

7) The names that came for ‘pick a codename’ votes for this product were so terrible that everyone was pretty happy when one of the leads overrode it and declared that the codename would be ‘_____’, presumably because he liked fast cars. When the  time came to pick a real name for the product before shipping, they ended up sticking with ‘______’.

They continued with the name because they were in love with it deeply, and more people in the team started associating it with fast cars. Another reason had to do with design terminology, where ____ referred to a set of parts of this category of products – and the product was focussing more on content, not on _____. Some cheekiness there. Which product is this?

8) Here’s a guessable one:

What did George de Hevesy do to the Nobel medals of German physicists Max von Laue (1914) and James Franck (1925) to save them from the inavading Nazi forces?

9) This is the name which the Philadelphia Police Department gave to a certain day, for the first time in 1966. It was not a term of endearment to them. It was named so as it usually brings massive traffic jams and over-crowded sidewalks as the downtown stores are mobbed from opening to closing. What’s the term? [There is an another popular explanation of the origin of the term.]

10) When this company was born in 1901 with an oil discovery in Spindletop, Texas, the primary commercial fuel was coal. The largest investor was William Larimer Mellon of the Pittsburgh Mellon banking family. It became one of the world’s largest companies before being purchased by Chevron in 1984. Before his death in 1949, William Larimer Mellon proclaimed the company to be “so big I have lost track of it.” Name the company.

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Answers:

Ans1: Small Penis Rule

Ans2: Mongolia | Though this project is recent, copper smelting used to happen from rocks here even during Ghengiz Khan’s times.

Ans3: Someone who posts content on the interwebz and ‘Likes’ it himself(on Facebook), views it multiple times to increase view count and so on.

Ans4: During the ’60s, Petter diesel engines were popular in Punjab were they were used for these Rehras.
Petter is the same company that gave rise to Westland Aircrafts.

Ans5: Yamuna Expressway Authority

Ans6: Starwood Hotels

Starwood Hotels is a fully integrated owner, operator and franchiser of hotels and resorts with seven internationally renowned brands, including: The St. Regis, The Luxury Collection, W Hotels, Sheraton, Westin, Le Meridien and Four Points by Sheraton, as well as Starwood Vacation Ownership, Inc., a premier developer and operator of vacation ownership resorts.

Ans7: Chrome (Browser)
In design parlance, Chrome refers to the toolbars, tabs and buttons.

Ans8: Medals were dissolved in aqua regia and later made and presented again

Ans9: Black Friday

The more popular explanation has to do with the colors of ink accountants traditionally used for noting profit and loss. A company “in the red” is recording loss, red ink being the traditional color for noting negative finances. “In the black” means just the opposite; thus the notion that Black Friday will force those bookkeepers to put away the red ink, and get out the black.

Ans10: Gulf Oil

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The Brand Equity Quiz Classic 2011 – (Derek.in)

Content Copyright Derek O’Brien & Associates – Source

The Brand Equity Quiz Classic 2011

1. “Ab-i-rawan” (Flowing water), “Baft-Hawa” (Woven air), and “Shabnam” (Evening dew) were a few poetic names for …
a) Persian perfumes
b) Persian carpets
c) Muslin
Ans: Muslin

2. What does Google call its new employees?
a) Newgies
b) Nooglers
c) Xooglers
Ans: Nooglers

3. When Arthur Heinman built the first ever motel in the USA, what appropriate name did he give it?
a) Highway
b) Milestone
c) Sleep over
Ans: Milestone

4. Who was the first female Fellow of the Statistical Society of London (now the Royal Statistical Society)?
a) Florence Nightingale
b) Marie Curie
c) Queen Victoria
Ans: Florence Nightingale

5. In 1889, they referred to themselves as “The ___ Brothers” for the first time, when they started their own printing firm at the ages of 22 and 18. Fill in the blank.
a) Wright
b) Warner
c) Lehman
Ans: Wright

6. Which is the first management book to reach the national best-seller lists in America?
a) The Seven Habits of Highly Effective People
b) Positioning: The Battle for Your Mind
c) In Search Of Excellence
Ans: In Search Of Excellence

7. After being mesmerised by his acting of a drunkard, who renamed Badruddin Kazi after Johnny Walker?
a) Shammi Kapoor
b) Guru Dutt
c) Raj Kapoor
Ans: Guru Dutt

8. After Morarji Desai, which Indian finance minister has presented the maximum budgets?
a) Manmohan Singh
b) Yashwant Sinha
c) P Chidambaram
Ans: P Chidambaram

9. In 1939, Professor Alexandre Horowitz designed Philishave after being inspired by the shape of which bird?
a) Bald Eagle
b) Penguin
c) Kiwi
Ans: Penguin

10. Which icon did Art Paul create?
a) The Playboy Bunny
b) The Nirma Girl
c) The Lacoste Crocodile
Ans: The Playboy Bunny

11. Swarovski is to crystal what the brand Royal Selangor is to …
a) Cigars
b) Silver
c) Pewter
Ans: Pewter

12. Fill in the blank to complete this Peter Drucker quotation: “90% of what we call _____ consists of making it difficult for people to get things done.”
a) Marketing
b) Accounting
c) Management
Ans: Management

13. What did Nur Jahan portray on the coins that had her name on it?
a) Zodiac Signs
b) Her pet cat
c) A rose
Ans: Zodiac Signs

14. Fill in the blank to complete the Edward De Bono quote ‘ ______ is space for everything’.
a) Nothing
b) Internet
c) Mind
Ans: Nothing

15. In 1961, which logo replaced the ‘Speedee’ logo?
a) The Golden Arches
b) The Nike ‘Swoosh’
c) The Michelin Man
Ans: The Golden Arches

16. Architect Fariburz Sabha along with forty engineers and eight hundred labourers, constructed what at a cost of Rs 1 crore?
a) Bahai Temple
b) India Gate
c) Parliament Hose
Ans: Bahai Temple

17. ‘Operation Undersea’, the first show on Disney Channel was a behind-the-scenes preface on the making of which film?
a) Titanic
b) Twenty Thousand Leagues Under The Sea
c) Moby Dick
Ans: Twenty Thousand Leagues Under The Sea

18. Lloyd’s of London have insured supermodel Heidi Klum’s …
a) Hair
b) Eyes
c) Legs
Ans: Legs

19. In December 2007, Air France became the first to offer _________________ on international flights.
a) Inflight personal valets
b) Robot assistants for differently abled people
c) In-flight mobile phone service
Ans: In-flight mobile phone service

20. Sunalini N Menon is India’s first woman …
a) Stock broker
b) Coffee taster
c) Beer brewer
Ans: Coffee taster

21. When Michael Bloomberg published his autobiography, what did he call it?
a) Bloomberg by Bloomberg
b) Son of Bloomberg
c) To B or Not to B
Ans: Bloomberg by Bloomberg

22. Barricade is one of the world’s largest selling brands of …
a) Tennis shoes. Manufactured by Adidas
b) Surfing boards
c) Men’s supporters
Ans: Tennis shoes

23. Which bank printed Thailand’s first currency notes?
a) RBI
b) HSBC
c) Bank of Thailand
Ans: HSBC

24. BrickFest is a convention for adult fans of which toy?
a) Lego
b) Barbie
c) G.I. Joe
Ans: Lego

25. To buy Radium, President Herbert Hoover presented whom with a bank draft for $50,000 in 1929?
a) Thomas Alva Edison
b) Albert Einstein
c) Marie Curie
Ans: Marie Curie

26. Which of these is officially available in only nine different sizes in India?
a) Basmati rice
b) National Flag of India
c) Newspapers
Ans: National Flag of India

27. The reverse side of Euro coins shows the denomination. What does the obverse side show?
a) Map of Europe
b) It is blank
c) National image
Ans: National image

28. Which industry remains the largest customer for robotics?
a) Automotive industry
b) Agriculture industry
c) Chemical industry
Ans: Automotive industry

29. In which Shakespearean work does the phrase ‘Neither a borrower nor a lender be’ appear?
a) Macbeth
b) Hamlet
c) King Lear
Ans: Hamlet

30. After which Indian is the Overall Award category at the European Case Awards named?
a) Sumantra Ghoshal
b) Amartya Sen
c) CK Prahalad
Ans: Sumantra Ghoshal

31. In 1914, where was the largest electric installation in the world done by GE?
a) Niagara Falls
b) Pyramids of Egypt
c) Panama Canal
Ans: Panama Canal

32. Which profession would you be in if you used a ‘pancake tutu’?
a) An Opera singer
b) A chef
c) A ballerina
Ans: A ballerina

33. Which brand name did Richard Branson choose to launch a range of condoms to challenge Durex?
a) Virgin
b) Intimate
c) Mates
Ans: Mates

34. In the 1960s, the marketing team at P & G consulted which book to come up with the name Pringle (chips)?
a) Telephone directory
b) The Bible
c) A dictionary
Ans: Telephone directory

35. The Asian fleet operating under the ‘Star Cruises’ brand is mostly named after …
a) Explorers
b) Zodiac Signs
c) Seas
Ans: Zodiac signs

36. Who became the first customer to deposit gold under the State Bank of India’s Gold Deposit Scheme?
a) Tirumala Tirupati Devasthanams
b) Mata Vaishno Devi Shrine Board
c) Ashtavinayak Temple Authority
Ans: Mata Vaishno Devi Shrine Board

37. Which was the first company to offer paperless proxy voting to employee shareholders?
a) Xerox
b) Facebook
c) Microsoft
Ans: Microsoft

38. In 1950, because the president of a company refused to be on the cover of it, what appeared on the Time magazine?
a) Coke
b) Computer
c) Hydrogen bomb
Ans: Coke

39. Once, as a mark of appreciation, for what did Motilal Nehru award MS Oberoi with RS 100?
a) Best kitchen practice
b) Flawless typing
c) Most cleaned hotel room
Ans: Flawless typing

40. Plume is the official name of the paper that sticks out of the top of …
a) Hershey’s Kiss
b) Post-it Notes
c) Band-Aid
Ans: Hershey’s Kiss

41. What was promoted in India with the tagline ‘Daz doorstep challenge’?
a) Harpic
b) Vim
c) Tide
Ans: Tide

42. The first U.S. commemorative coin was produced in 1892 and featured which explorer?
a) Amerigo Vespucci
b) Christopher Columbus
c) Marco Polo
Ans: Christopher Columbus

43. Toggle, Selector, Joystick, Proximity are types of…
a) Electrical switches
b) Keyboards
c) Computer mouse
Ans: Electrical switches

44. Which designer created six flags for the 1995 Year of Tolerance for UNESCO?
a) Yves Saint Laurent
b) Christian Dior
c) Pierre Cardin
Ans: Pierre Cardin

45. In Bareilly district about 25000 families are engaged in manufacturing activities related to which type of type of embroidery work?
a) Zardozi
b) Kalamkari
c) Chikankari
Ans: Zardozi

46. Which is the first Indian company to be assigned the highest Corporate Governance Rating CGR1 from ICRA?
a) Wipro
b) Infosys
c) Tata Group of Companies
Ans: Infosys

47. Who has started the tradition of ringing the ceremonial gong to mark the listing of a company on the Bombay Stock Exchange?
a) Subhash Ghai
b) Azim Premji
c) JRD Tata
Ans: Subhash Ghai

48. Who among these was Lakme’s first model?
a) Parameshwar Godrej
b) Maureen Wadia
c) Tina Munim
Ans: Maureen Wadia

49. Who has developed the India centric management idea called ‘Theory ‘i’ Management’?
a) Sumantra Ghosal
b) CK Prahlad
c) Arindam Chaudhuri
Ans: Arindam Chaudhuri

50. Now what is the official trade name of ‘Simplo-Filler Pen Company’?
a) Cartier
b) Parker
c) Montblanc
Ans: Montblanc

Content Copyright Derek O’Brien & Associates – Source

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The Business Quiz

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This is for private circulation.

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TBQ –351

1) Stamps were originally cut from a sheet using scissors. Some clerks took to doing something to make them easier to separate. Since 1847 Henry Archer had been working on a machine to mechanize this concept. Archer’s machine was too unreliable to be granted a Post Office contract, but his work pointed the way for others, and the Post Office purchased 4 of those machines from David Napier & Son in 1854. What did the clerks resort to and what’s this idea?

2) It’s cash that’s given to help get people to the polls. The money can go toward perks like coffee and doughnuts for door knockers, gas for volunteers to chauffeur elderly voters, or pocket money for kids who distribute fliers and sample ballots on Election Day. Also known as “walking-around money” or “get-out-the-vote money,” it’s most common in poor areas of Philadelphia; Chicago; Newark, N.J.; Baltimore; Los Angeles; and other big cities. Both parties use it, but it’s more common among Democrats, who tend to be better represented in the areas that rely on it. How do we know this better?

3) [Tata Question] Identify this distinctively packed Tata Coffee brand.

Tata Coffee Brand

4) In 300 BC China, according to the Guanzi proposal, this commodity was taxed – not just the earliest written evidence of such taxation system, but the first known instance of a state-control monopoly on a vital commodity. The idea behind this was to import and sell it at a higher price – the revenues were used for building armies, and even the Great Wall. What was this taxation all about?

5) This numbering system traces its roots to the 1920s, and began as an introductory course number in University of Buffalo’s course catalogue. Many colleges and universities began to switch to this numbering system. In 1935, two researchers from Kent State published a paper celebrating the efficiency of the new system: “Recently college catalogues have revealed a commendable trend toward a logical arrangement of course numbers,” they wrote. “The loose hodgepodge of former years is giving way to systematic arrangement.”

Kent State came up with a different system, but later schools standardized the Buffalo system. The standardization got a shot in the arm when Charles W. Eliot, then-president of Harvard, began the system of electives and adopted the Buffalo catalogue system. Later, these three digits got into popular culture and began to be used to refer introductory courses in any area. What’s the three digit system?

6) The Pune of yore has a set of administrative regions named after days of the week when the local market would set anchor in that area. How do we know these places, significantly different from one another?

7) This Indian genius was born in 1895, and discovered the first of tetracycline antibiotics, aureomycin and polymyxin while at working at Lederle Laboratories (Now part of Wyeth). He co-discovered, while working with Cyrus Fiske at Harvard, the two chemicals – phosphocreatine and adenosine triphosphate (ATP) – that store energy in our body. Identify this scientist who, many say, should have won a Nobel in Medicine.

8) Henry Brown was an inventor who saw a convenient and secure way to store money, valuable and important papers. He developed something that was patented in 1886. What did this African American inventor invent?

9) Today the term simply refers to large financial institutions that offer multiple services in various locations, such as a bank. The term typically refers to full-service brokerages that offer research, order execution and investment advice all under the same roof. The term originated because of an advanced communications system they employed. What?

10) Identify the advertiser.

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Answers:

Ans1: Pricking the imperforate stamp margins with a pin – this is what the clerks were doing. This was the beginning of stamps with perforated sides.

Ans2: Street Money

Ans3: Aveon (Yes, it’s very much available in Indian super markets.)

Ans4: Salt

Ans5: 101 [eg. History 101]

Ans6: Peth | eg. Budhwar Peth

Ans7: Dr. Yellapragada SubbaRow

Ans8: Strongbox

Ans9: Wirehouse

Ans10: TVS Motors

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