Tata Crucible Corporate 2012 Indore Finals

Tata Crucible Corporate 2012 Indore Finals

Round 1. Crossword

1. This brand has come up with an offering Rascal Red—DULUX

2. Mrs. Nene is their chief smile officer—ORAL-b

3. Rakesh gangwal and Rakesh Bhatia own ir—Indigo

4. Some trivia on Pareto principle—answer Pareto

5. Alan Stillman started this to meet women—TGIF

6. Started by Mukesh Bansal- Myntra.com

7. The world’s financial capital—Forbes

Round 2-anticlock wise

1. Dr. Parvinder singh of Ranbaxy pic

2. What is Luoci or Naked resignation in China?—To let everybody in your office know that you are resigning whether by mail or social media. Chinese employers try to hide resignations as they think other people will also resign

3. Started by Bombay chemicals of Thane, this brand was the market leader for a long time and was generic to the category. It soon lost ground to new players and is now a relic of past.—Tortoise Mosquito coil or Kacchua chaap agarbatti

4. Sukam chairman—Kumar Sachdeva

5. Photo of an old couple. What did the man create for making his wife beautiful—Graham wulffe creator of Olay

Tata round

1. Who gave the term Frugal engineering and in what context?—Carlos Ghosn abt Nano being so cheap

2. This tata co. Has designed a book called Brainteaser for children with different abilities.. Tata interactive systems

3. 8’0 clock coffee original name

4. Hare k fiend safety ke liye jaruri hota hai campaign by Tata Power

Connect:

1. Burning man logo+picnic+some tick mark logo—Google

2. Singtel+Buddha international circuit+cpme pic—Airtel

3. Sachin’s adidad ad+ Maria sharapova+EOS—Cannon

4. Goldstar logo+enith computers+ conergy+mobile world cup—-LG

Last round 4 qstns on Buzzer

1. What are shinkashin trains?—Bullet trains

2. Which newspaper is owned by Dilligent media corp.?—DNA

3. First male model of Christian dior—Zinedine Zidane

4. Who owns Big daddy productions?—Mahesh Bhupathi

Tata Crucible Corporate Indore 2012 Prelims

Tata Crucible Corporate Indore 2012 Prelims

Courtesy: Someone who is as ‘Rakish as an Arab’. Well you wanted to remain anonymous 😛

1. This huge company launched “Discover new” campaign this year targeted at the summer vacation of school going children. Which co.?-BATA
2. A helpline, called National Tobacco Cessation Quit Line, at the toll-free number: 1800-227787 has been started by this company in India, which has long been in pharma business?- Johnson and Johnson

3. The European wing of this Indian company is producing “silent tracks” for railways and is going to implement it across Indian very soon leading to soundless tracks. Which co.?- Tata steel(corus)

4. This famous celebrity went nude to launch a perfume named after her called “NUDE”?—Rihanna

5. PIXAR logo

6. Project glass trivia, Which company is behind Project glass?-GOOGLE

7. TERI has partnered with this company to recycle waste at schools as kids buy a lot of this in school and throw them away after consumption. This co. is a major packaging giant?- TETRAPAK

8. In 1935, it was designed to commemorate the silver jubilee of King George V. It was also called K6. It is found in almost all streets of London. What?-Red Telephone booth

9. This international automobile major which has been doing very well in India off late has launched an innovative finance scheme called “ Mobility Max”. Which co.?-VOLKSWAGEN

10. “Quietly brilliant”- whose punchline?. (hint:mobile phone manufacturere)

11. The tweet by this person was on Jan 23,2012 read “ we are proud of you”. It was about the bravery award recipients. Who or whose office debuted on twitter thus?-Manmohan singh or PM office

12. Kazuo Hirai has replaced Howard stringer as the CEO fo which famous electronics giant?- SONY

13. Audi bought over the iconic bike business of which famous company?-DUCATI

14. Who is the Urban development minister of India now?-KAMAL NATH

15. Ramesh chauhan of Bisleri pic standing with Thums-up and goldspot

16. Invented by Christopher scholes in 1862, Mark Twain described this as curiosity breeding little joker. He also used it. What?-Typewriter

17. Invented in 1890’s and called as Clasp locker. It’s improvised version in 1905 was called C-curity. What invention that was initially for shoes but is now mainly used in apparels.—ZIPPERS

18. Which brand started as Deluxe green Label in 1962 and became an instant hit?-BRU

19. Barron Larrey, Napolean’s personal doctor invented this keeping in mind that Napolean may need this any moment. What so common in healthcare that it is even available in rural areas as well as urban areas.?-AMBULANCE

20. DABUR logo. Id

Tata Crucible 2012 Corporate Quiz

DateDayCityTrackTimeVenue
4-Aug-12SaturdayRanchiExternal only10.30 a.mHotel B N R Chanakya
5-Aug-12SundayJamshedpurInternal only2.30 p.mRabindra Bhawan
12-Aug-12SundayIndoreExternal only2.30 p.mRadisson Hotel
23-Aug-12ThursdayCoimbatoreExternal only5.00 p.mVivanta by Taj Surya
25-Aug-12SaturdayAhmedabadExternal only2.30 p.mIIM - Indian Institute of Management
26-Aug-12SundayHyderabadExternal only2.30 p.mTaj Deccan
30-Aug-12ThursdayNagpurExternal only5.00 p.mRadisson Hotel
1-Sep-12SaturdayBangaloreTwin Track2.00 p.mRoyal Orchid Plaza
2-Sep-12SundayDelhiTwin Track12.30 p.mTaj Palace Hotel
8-Sep-12SaturdayBhubaneshwarExternal only2.00 p.mMay Fair Convention Centre
13-Sep-12ThursdayGoaExternal only5.00 p.mNational Institute of Oceanography, Cardium Auditorium
15-Sep-12SaturdayPuneTwin Track2.00 p.mRadisson Hotel
16-Sep-12SundayMumbaiTwin Track12.30 p.mTaj Lands End Ball Room
22-Sep-12SaturdayLucknowTwin Track1.00 p.mTaj Residency
23-Sep-12SundayGurgaonExternal only2.30 p.mTo Be Confirmed
24-Sep-12MondayChandigarhExternal only5.00 p.mTaj Chandigarh
26-Sep-12WednesdayCochinExternal only5.00 p.mThe Gateway Hotel
27-Sep-12ThursdayTrivandrumExternal only5.00 p.mVivanta By Taj Trivandrum
29-Sep-12SaturdayKolkataTwin Track2.00 p.mKala Mandir
30-Sep-12SundayChennaiTwin Track3.00 p.mChinmaya Heritage Centre
To Be ConfirmedTo Be ConfirmedGuwahatiTo Be ConfirmedTo Be ConfirmedTo Be Confirmed
7-Oct-12SundayMumbaiTaj Mahal Palace

Disclaimer: Information is provided as is, sourced from Tata Crucible website. The information provided is subject to change; you’re requested to check Tatacrucible.com for updates. We’re not responsible for losses you may incur by following the schedule mentioned here.(In simple terms, you can’t sue us if this info is wrong – this is just a copy-paste).

Tata Crucible 2012 Campus Schedule

Tata Crucible 2012 Campus Schedule

TBQ Classic Series Full Sample – 8

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The Business Quiz

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TBQ –390

1) The first writing machine that printed in any way like a modern typewriter stemmed from the idea of a writing instrument for the blind. The laurels for this achievement go to Pellegrino Turri of Italy, who built his machine in 1808 as a favour for his girl friend, the Countess Caroline Fantonio da Fivizzonol, who, despite losing her sight as a child, conducted volumnious correspondence. Along with this, he invented something to provide ink to the machine. What? The same invention was simulatenously and independently done by an Englishman named Ralph Wedgewood.
2) The Portugese in Goa levied a capitation tax known as Pensao do Shendy in the 18th and 19th centuries. From whom where they levied?
3) What are supernotes?
4) DuPont’s foray into this business began in the 1910s when company officials suggested making this as an outlet for excess nitrocellulose. What business and what was the produce?
5) This test is a simple way to gauge the active presence of female characters in Hollywood films and to judge just how well-rounded and complete those roles are. It was created by _____ in her comic strip Dykes to Watch Out For in 1985. Name the test and the cartoonist.
6) Identify this logo.
7) These surnames are more common among the Vaishnava banias and Jains. They were derived from the word that meant “to examine”
for they were examiners of coins. What?
8) What is Songun policy of resource allocation in North Korea?

9) The term was originally coined by Ed Miliband when speaking to BBC Radio 4’s Today Programme presenter John Humphrys. This term refers to the section of society regarded as particularly affected by inflation, wage freezes and cuts in public spending during a time of economic difficulty, consisting principally of those on low or middle incomes. What?

10) What are these?

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Answers:

Ans1: Carbon Paper
Ans2: Hindus | Shendy was a long braid of hair compusalrily grown by Hindus
Ans3: High quality counterfeit US Dollar bills printed on cotton-fiber paper using the same expensive “intaglio” printing presses used by the U.S. government
Ans4: films and photographic supplies |film base
Ans5: Bechdel Test | Alison Bechdel
Ans6: RMS Titanic Inc, which is the the Titanic’s court-approved salvor
Ans7:  Parekh and the Parikh from Pariksha
Ans8: The songun, or “military first,” revolution refers to Kim Jong-il’s policy of focusing resources on the Korean People’s Army and using it to police the country and dictate foreign policy, often by raising tensions with other countries.
Ans9: Squeezed Middle
Ans10: Jack Kilby’s notebook from 1958, along with two of the original integrated circuits

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Business Quiz conducted on Twitter- @Kweezzz

 Business Quiz conducted on Twitter- @Kweezzz – Oct 16, 2011

1) Identify this brand endorser

2) Once, Bill Gates got to know about Job’s comment on being a Windows developer (iTunes for Windows) – “It’s like giving a glass of ice

water to someone in Hell.”  What did Jobs do to cool down Gates?

3) Identify this person/company. – Recent news for wrong reasons.

4) Evangelical Christians in Brazil felt that this symbol was connected to Satan and banned it sometime in 2010. What did they ban?

5) Identify these gentlemen from the financial world.

6) Identify the advertiser. No, not Surf. 😀

7) What’s this? And to whom was it sold?

8) What happened to a certain John Davis who responded to this ad?

9) Identify this PSU.

10) Barthelemy Thimmonier was one of the first successful developers of sewing machines. He was working on a major order using his machines and workers felt threat to their livelihoods. They attacked his factory. Who was Barthelemy’s client?

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Answers:

Ans1: Fauja Singh

Ans2: Gave him a glass of water

Ans3: Burrup Fertilizers & Pankaj Oswal | Accused of one of Australia’s biggest corporate frauds for siphoning an additional 113 million dollars out of his Burrup Fertilisers

Ans4: USB http://goo.gl/oovaA

Ans5: Henry Varnum Poor & Luther Lee Blake | Org: Standard & Poor’s

Ans6: Persil

Ans7: Henry Woodward’s bulb – sold to Edison

Ans8: Nothing happened. This was an April fool prank.

Ans9: Hutti Mines

Ans10: French Army (Uniforms)

TBQ Classic Series Full Sample – 7

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The Business Quiz

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TBQ –361

1) One way authors can protect themselves from libel suits is to say that a character has a _______    _______.  No male is going to come forward and say, ‘That character with a very _______    _______, that’s me!’ Fill in the blanks. What’s this rule known as? (5, 5)

2) Oyu Tolgoi, or Turquoise Hill, is the world’s largest mining exploration project – it is even bigger than Florida. When development of this Copper-Gold mine is finished in a year or two, its output will account for more than 30 per cent of this country’s economy. Where is this located?

3) Who is a posturbator in internet jargon?

4) Peter Rehra is a vehicle assembled locally in just Rs 10,000, and is equally popular in both villages and cities. If in rural areas a motor pump used for drawing well water is used as an engine, then in cities an old Bajaj scooter engine gives it the necessary power to overtake you. Why is it called *Peter* Rehra?

5) Identify this organization that’s behind a huge infrastructure project.

6) Which company, founded by, Barry Sternlicht in 1995, is registered as HOT on the NYSE?

7) The names that came for ‘pick a codename’ votes for this product were so terrible that everyone was pretty happy when one of the leads overrode it and declared that the codename would be ‘_____’, presumably because he liked fast cars. When the  time came to pick a real name for the product before shipping, they ended up sticking with ‘______’.

They continued with the name because they were in love with it deeply, and more people in the team started associating it with fast cars. Another reason had to do with design terminology, where ____ referred to a set of parts of this category of products – and the product was focussing more on content, not on _____. Some cheekiness there. Which product is this?

8) Here’s a guessable one:

What did George de Hevesy do to the Nobel medals of German physicists Max von Laue (1914) and James Franck (1925) to save them from the inavading Nazi forces?

9) This is the name which the Philadelphia Police Department gave to a certain day, for the first time in 1966. It was not a term of endearment to them. It was named so as it usually brings massive traffic jams and over-crowded sidewalks as the downtown stores are mobbed from opening to closing. What’s the term? [There is an another popular explanation of the origin of the term.]

10) When this company was born in 1901 with an oil discovery in Spindletop, Texas, the primary commercial fuel was coal. The largest investor was William Larimer Mellon of the Pittsburgh Mellon banking family. It became one of the world’s largest companies before being purchased by Chevron in 1984. Before his death in 1949, William Larimer Mellon proclaimed the company to be “so big I have lost track of it.” Name the company.

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Answers:

Ans1: Small Penis Rule

Ans2: Mongolia | Though this project is recent, copper smelting used to happen from rocks here even during Ghengiz Khan’s times.

Ans3: Someone who posts content on the interwebz and ‘Likes’ it himself(on Facebook), views it multiple times to increase view count and so on.

Ans4: During the ’60s, Petter diesel engines were popular in Punjab were they were used for these Rehras.
Petter is the same company that gave rise to Westland Aircrafts.

Ans5: Yamuna Expressway Authority

Ans6: Starwood Hotels

Starwood Hotels is a fully integrated owner, operator and franchiser of hotels and resorts with seven internationally renowned brands, including: The St. Regis, The Luxury Collection, W Hotels, Sheraton, Westin, Le Meridien and Four Points by Sheraton, as well as Starwood Vacation Ownership, Inc., a premier developer and operator of vacation ownership resorts.

Ans7: Chrome (Browser)
In design parlance, Chrome refers to the toolbars, tabs and buttons.

Ans8: Medals were dissolved in aqua regia and later made and presented again

Ans9: Black Friday

The more popular explanation has to do with the colors of ink accountants traditionally used for noting profit and loss. A company “in the red” is recording loss, red ink being the traditional color for noting negative finances. “In the black” means just the opposite; thus the notion that Black Friday will force those bookkeepers to put away the red ink, and get out the black.

Ans10: Gulf Oil

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TBQ Classic Series Full Sample -6

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The Business Quiz

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TBQ –351

1) Stamps were originally cut from a sheet using scissors. Some clerks took to doing something to make them easier to separate. Since 1847 Henry Archer had been working on a machine to mechanize this concept. Archer’s machine was too unreliable to be granted a Post Office contract, but his work pointed the way for others, and the Post Office purchased 4 of those machines from David Napier & Son in 1854. What did the clerks resort to and what’s this idea?

2) It’s cash that’s given to help get people to the polls. The money can go toward perks like coffee and doughnuts for door knockers, gas for volunteers to chauffeur elderly voters, or pocket money for kids who distribute fliers and sample ballots on Election Day. Also known as “walking-around money” or “get-out-the-vote money,” it’s most common in poor areas of Philadelphia; Chicago; Newark, N.J.; Baltimore; Los Angeles; and other big cities. Both parties use it, but it’s more common among Democrats, who tend to be better represented in the areas that rely on it. How do we know this better?

3) [Tata Question] Identify this distinctively packed Tata Coffee brand.

Tata Coffee Brand

4) In 300 BC China, according to the Guanzi proposal, this commodity was taxed – not just the earliest written evidence of such taxation system, but the first known instance of a state-control monopoly on a vital commodity. The idea behind this was to import and sell it at a higher price – the revenues were used for building armies, and even the Great Wall. What was this taxation all about?

5) This numbering system traces its roots to the 1920s, and began as an introductory course number in University of Buffalo’s course catalogue. Many colleges and universities began to switch to this numbering system. In 1935, two researchers from Kent State published a paper celebrating the efficiency of the new system: “Recently college catalogues have revealed a commendable trend toward a logical arrangement of course numbers,” they wrote. “The loose hodgepodge of former years is giving way to systematic arrangement.”

Kent State came up with a different system, but later schools standardized the Buffalo system. The standardization got a shot in the arm when Charles W. Eliot, then-president of Harvard, began the system of electives and adopted the Buffalo catalogue system. Later, these three digits got into popular culture and began to be used to refer introductory courses in any area. What’s the three digit system?

6) The Pune of yore has a set of administrative regions named after days of the week when the local market would set anchor in that area. How do we know these places, significantly different from one another?

7) This Indian genius was born in 1895, and discovered the first of tetracycline antibiotics, aureomycin and polymyxin while at working at Lederle Laboratories (Now part of Wyeth). He co-discovered, while working with Cyrus Fiske at Harvard, the two chemicals – phosphocreatine and adenosine triphosphate (ATP) – that store energy in our body. Identify this scientist who, many say, should have won a Nobel in Medicine.

8) Henry Brown was an inventor who saw a convenient and secure way to store money, valuable and important papers. He developed something that was patented in 1886. What did this African American inventor invent?

9) Today the term simply refers to large financial institutions that offer multiple services in various locations, such as a bank. The term typically refers to full-service brokerages that offer research, order execution and investment advice all under the same roof. The term originated because of an advanced communications system they employed. What?

10) Identify the advertiser.

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Answers:

Ans1: Pricking the imperforate stamp margins with a pin – this is what the clerks were doing. This was the beginning of stamps with perforated sides.

Ans2: Street Money

Ans3: Aveon (Yes, it’s very much available in Indian super markets.)

Ans4: Salt

Ans5: 101 [eg. History 101]

Ans6: Peth | eg. Budhwar Peth

Ans7: Dr. Yellapragada SubbaRow

Ans8: Strongbox

Ans9: Wirehouse

Ans10: TVS Motors

Original Ad below:

 

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TBQ Classic Series Full Sample -5

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The Business Quiz

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TBQ –344

1) The development of this profession, as a separate entity from medicine, started in Islam under the patronage of Abbasiyyah caliphs of Baghdad. The first clear cut separation of this from medicine, and the recognition of this stream as an academically oriented entity happened during the Middle Ages. Al Rahzi was one of the few early contributors, in an era when most of Europe was still under the Dark Ages. What was this stream that came up?

2) Aman Nath is a historian by education. He is an award winning author and was the youngest founder-member of INTACH. Two of his books are used as the official gifts of the President and the Prime Minister of India. Actively involved in the restoration of India’s lesser-known architectural ruins, he is the co-founder of hotel chain.

 

 

 

 

 

 

 

Francis Wacziarg, the French Indophile, now an Indian citizen, co-author of one of Nath’s books, set up this hotel chain along with Aman. Name this chain of hotels named after an ancient town in Rajasthan.

3)  This company was established in Hyderabad by a UK company, A, as B in 1948. In the 1950s, Raja Rameshwar Rao (pic below)  took over B. He renamed the company to C and brought in the Patwardhans of Pune and Khushwant Singh on the board. In 2006, C ran into trouble with its name when the new owners of the brand name, A, sued them. An out-of-court settlement happened, as C changed its name to D. What are A, B, C and D?

 

 

 

 

 

 

 

 

4) It was named after its inventor Thomas Edmondson, a trained cabinet maker of Lancaster, United Kingdom in the 1830s.  It spread from England to rest of the world. What’s this invention which you would have used for sure, not once, not twice, but at least a hundred times till it was phased out from India in 2008? ( We use the computerized version now and not the version that Thomas made)

5) Identify the advertiser.

6) This business was established in 1889 by A, whose family migrated from the famine prone Kutch to Madras. It began as a pavement ‘dukaan’, selling hurricane lanterns, bedroom lamps, chimneys and petromaxes to the large British and Anglo-Indian resident population of what was then known as ‘White Town’. Evening was the favoured time for shopping here, giving the place the name – Evening Bazaar. The store had a  small tin roof during those times, and A would take shelter under the nearby banyan tree to beat the summer heat.

WWI brought in a windfall. He supplied a consignment of hurricane lanterns to the British Army stationed at Fort St. George. By the time the war ended, there was a demand for imported enameled kitchen and tableware from the British and Anglo-Indian population. He was now a store owner and by the 1930s, he moved to the present premises. His store, then known as A Store, now became B, possibly an Anglicized version of the name. The end of the Second World War saw a demand for ceramics and porcelain.

Today they have stores in Evening Bazaar, Adyar and Pondicherry. Name the business.

7) Sitter: Identify this personality.

8) He went to what was then Ceylon and found that even they had this technology. He came back mortified and decided to usher in this technology. His idea was not welcomed back in India. The country’s scientific advisors thought that the new technology was not a good idea, and that it would make development communication non-serious. He convinced detractors that the new and old technologies coexisted in several countries. It is up to a user if he should be using the new technology. Till the older technology is phased out, Govt. would support that along with the newer one – this was his promise. And as they say, the rest is history.

What is this technology that came in during early 1980s? And also identify this person.

9) As Postmaster of the American Colonies, Benjamin Franklin had use of what is known as a “franking privilege.” This privilege allowed him to mail letters free of charge like Congressmen. What is unique about Franklin’s frank is that he signed his franking signature on outgoing mail as “_____.” Historians believe that this alludes to his commitment to gaining freedom and independence from the English government. What was Franklin’s franking signature?

10) Tarangini Mitra loved pirouetting – to dance on single foot. Her performance at her school annual day function – the first public performance she did – caught the attention of an ad-guru. This was in 1985. As they say, the rest is history. How do we know this girl better?

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Answers:

Ans1: Pharmacy

Ans2: Neemrana Hotels

Ans3: A: Longman B: Longman Green C: Orient Longman D: Orient Blackswan

The brand name Longman is now owned by Pearson Plc.

Ans4: Edmondson Card Tickets – the good old card tickets used till recently by Indian Railways

Ans5: Morphy Richards Epilators

Today they have stores in Evening Bazaar, Adyar and Pondicherry. Name the business.

Ans6: A: Karim Bhai | The business is now known as CurrimBhoys

Ans7: Vinton Serf

Ans7: Colour Televisions, replacing Black & White TVs. Vasanth Sathe.

In the beginning, the import permit was  temporary, with the Union Government allowing the import of 50,000 colour television sets by November of that year. But by the end of it, the Indian viewer was ready to spend Rs. 8,000 on an Indian set and up to Rs. 15,000 on the imported version. The government raked in the money, earning  Rs. 70 crore in customs revenue from imported sets, with one lakh sets imported into the country.

Ans9: B. Free Franklin

Ans10: Nirma Girl. Ad-guru was Alyque Padamsee