Tata Crucible Kolkata Final (External) 2011

Tata Crucible Kolkata Final (External) 2011

Courtesy: Anirvan Bhadra

 

GLOBAL KNOWLEDGE

1. Brand held by Nestle now – founded by a baker in Chicago in 1970 based on a famous fictional character – Willy Wonka

2. Tim Berners Lee thinks which part of the web to be totally unnecessary and would change it if he had a chance to go back in time? double slash in http://

3. Economics funda – theory regarding average tax rates affecting tax revenues and revenues falling off after a breach of a certain tax rate – Laffer Curve

4. Group of journalists were called to USS Wilson off Manila – PR exercise – Funda? Ship used to bury Osama at sea

5. Long question on establishment of Jamestown in the Carribean. Funda? Slave Trade

6. 1846 – Irish immigrant – Marble Dry Goods Palace – new retailing strategy popular today – What? Fixed Price

PICTURES

1. Book cover of ‘Fistful of Rice’ – Author – Vikram Akula

2. Mohan Meakins Coat of Arms – Flagship brand? Old Monk

3. 150/- coin shown – released to celebrate 150 years of the tax departments – whose face is on the flip side? Chanakya

4. Picture of a colorful wagon – whose logo – Wells Fargo

5. Poster of a documentary on graphic design with all the alphabets – name of the movie – Helvetica

6. Newspaper pic of Project Gernonimo war room (Osama raid) – what was special about the pic – mentioned Jew paper – Women were photoshopped out of the pic

CONNECT

1. Word – ‘Seamhas’; Map shown; coat of arms; song having Saif – CHIVAS REGAL

2. Body Shop posters, Anita Roddick family picture, Dia Mirza song

3. Connect on Wella – Bipasha song, picture of Kanagawa wave which influenced the logo

Last round had questions on Kiosaki of Rich Dad, Poor Dad; Naming and facts about Gurgaon; Funda about Ramnath Goenka.