National Finals Tata Crucible 2011 Mumbai- Semi Finals #2- Questions & Answers

For National Finals – External Track, click here

For National Finals- Tata Track, click here

Winners:

Accenture – Rohan Khanna & Anish Raju

2nd- Savoir Faire

National Finals Tata Crucible 2011 Mumbai- 2nd Oct

Semi Finals -2

1) WW2…Cold war..International co-operation…Argentina, France, 14th May 1951… A strip

in Las Vegas  is a tribute to it

2) This Internet radio company…2000..Music genome project…2011 IPO

3) Invested in Vallares…with Rothschild…

4) New design chnage in Boeing… what innovation?

5) Sandy Bridge..all names must be from existing Geos

6) Vince Camuto…. Gerome Fisher driving along.. sign post..direction symbol

7) Jalandhar based- Apeejay Surrendra… how does it get its name

8) Mine…heavy clouds..gorge..walls..More than 2%… “Flying Prospector”

9) 1970…rural india transportation…Jagjivanbhai Karsanbhai Chandra...Saurashtra… modified an existing product..what?

Ans
1) Paris Club 2) Pandora ( Box opens now) 3) Tony Hayward of BP 4) Changing the place of the reading light… it leads to confusion when passengers press the air hostess call button mistakenly 5) Intel Microprocessors  6) 9 West 7) Amin chand Pyaare lal, J for Jalandhar   8) Len Hancock… Hancock Prospecting 9) Chhakada..used motorcycles

Round 2

1) Pic- patent design of?

2)

3) Identify

4) Coca cola ..tied up with this company..centenary

5) ad… 2 handscampagin in france.. what is it about?

6) Walmart…Asquith dairies

7) Pic Raghuram Rajan

8) Logo

9) R B Productions

Ans:

1) Oreo cookies 2) Corning Gorilla 3) Gopal Goyal of MDLR 4) Selfridges 5) Campaign against covering of human faces 6) Asda                   7) Raghuram Rajan 8) Canongate- publisher of Julian Assange’s book 9) Ritu Beri

Round 3

1)

a)Gave the concept of ‘Opportunity cost’

b) Pic

 

2)

a) CAGE framework…distance between countries…

b) World 3.0…

Ans: 1) John Stuart Mill 2) Pankaj Ghemawat

 

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The Business Quiz

These quizzes are part of the TBQ Classic series

This is for private circulation.

https://thebusinessquiz.com

TBQ –351

1) Stamps were originally cut from a sheet using scissors. Some clerks took to doing something to make them easier to separate. Since 1847 Henry Archer had been working on a machine to mechanize this concept. Archer’s machine was too unreliable to be granted a Post Office contract, but his work pointed the way for others, and the Post Office purchased 4 of those machines from David Napier & Son in 1854. What did the clerks resort to and what’s this idea?

2) It’s cash that’s given to help get people to the polls. The money can go toward perks like coffee and doughnuts for door knockers, gas for volunteers to chauffeur elderly voters, or pocket money for kids who distribute fliers and sample ballots on Election Day. Also known as “walking-around money” or “get-out-the-vote money,” it’s most common in poor areas of Philadelphia; Chicago; Newark, N.J.; Baltimore; Los Angeles; and other big cities. Both parties use it, but it’s more common among Democrats, who tend to be better represented in the areas that rely on it. How do we know this better?

3) [Tata Question] Identify this distinctively packed Tata Coffee brand.

Tata Coffee Brand

4) In 300 BC China, according to the Guanzi proposal, this commodity was taxed – not just the earliest written evidence of such taxation system, but the first known instance of a state-control monopoly on a vital commodity. The idea behind this was to import and sell it at a higher price – the revenues were used for building armies, and even the Great Wall. What was this taxation all about?

5) This numbering system traces its roots to the 1920s, and began as an introductory course number in University of Buffalo’s course catalogue. Many colleges and universities began to switch to this numbering system. In 1935, two researchers from Kent State published a paper celebrating the efficiency of the new system: “Recently college catalogues have revealed a commendable trend toward a logical arrangement of course numbers,” they wrote. “The loose hodgepodge of former years is giving way to systematic arrangement.”

Kent State came up with a different system, but later schools standardized the Buffalo system. The standardization got a shot in the arm when Charles W. Eliot, then-president of Harvard, began the system of electives and adopted the Buffalo catalogue system. Later, these three digits got into popular culture and began to be used to refer introductory courses in any area. What’s the three digit system?

6) The Pune of yore has a set of administrative regions named after days of the week when the local market would set anchor in that area. How do we know these places, significantly different from one another?

7) This Indian genius was born in 1895, and discovered the first of tetracycline antibiotics, aureomycin and polymyxin while at working at Lederle Laboratories (Now part of Wyeth). He co-discovered, while working with Cyrus Fiske at Harvard, the two chemicals – phosphocreatine and adenosine triphosphate (ATP) – that store energy in our body. Identify this scientist who, many say, should have won a Nobel in Medicine.

8) Henry Brown was an inventor who saw a convenient and secure way to store money, valuable and important papers. He developed something that was patented in 1886. What did this African American inventor invent?

9) Today the term simply refers to large financial institutions that offer multiple services in various locations, such as a bank. The term typically refers to full-service brokerages that offer research, order execution and investment advice all under the same roof. The term originated because of an advanced communications system they employed. What?

10) Identify the advertiser.

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Answers:

Ans1: Pricking the imperforate stamp margins with a pin – this is what the clerks were doing. This was the beginning of stamps with perforated sides.

Ans2: Street Money

Ans3: Aveon (Yes, it’s very much available in Indian super markets.)

Ans4: Salt

Ans5: 101 [eg. History 101]

Ans6: Peth | eg. Budhwar Peth

Ans7: Dr. Yellapragada SubbaRow

Ans8: Strongbox

Ans9: Wirehouse

Ans10: TVS Motors

Original Ad below:

 

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Tata Crucible Corporate Quiz 2011 Chandigarh Prelims

Tata Crucible Corporate Quiz 2011 Chandigarh Prelims

Quizzing.in has posted the prelims questions:

1. What brand was started in backyard of her house at ludhiana ,ice cream & confectionary

2. This bank was started in amritsar by majitha & 2 others

3. Which airlines started skycouches?

4. Logo of gujrat tourism

Tata Crucible Questions

5. Tour de france,31,Which watch?

For the rest, head to Quizzing.in

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Brand Equity Quiz 2011 Mumbai Finals

Brand Equity Quiz 2011 Mumbai Finals

Prelims here | Ad Agency Round

Round 1- Questions

1) Asksimi… character used by? Nirodh, KS, kohinoor
2) 2006..Polo..uniform for ? Ball girls, Umpires, Strawberry makers?
3) Piccadilly? Collars, shoes, bras
4) Bloughie???? … Cold meat, cheese, bread?
5) As per Bill Gates, biggest unplanned event for his company- 9/11, Facebook, Internet
6) Which was the 1st International Industry? Banking, transport,
Answers:
1) Kohinoor 2) Umpires 3) Collars 4) Bread 5) Internet 6) Banking

Audience Questions

  1. Value Chain- Michael Porter
  2. 1893 Coca Cola- 1st to hire Celebrity

Round 2 Questions

1) _________ Star Thinker from Hitchhiker’s guide to galaxy…. has lent its name to a corporate HQ
2) Training Aurangabad, Profession Driver, Indian Army 19623
3) 100 pound cup… name changed after the original winner
4) Archie goodwin Int’l airport, Miller Harbour, Robert Robinson park… part of which fiction
5) Odditorium. By ? (Not clear)
6) As per Tom Peters, who are 18 second managers?
Answers

1) Googleplex 2) Anna Hazare  3) America’s cup- yachting 4) Gotham City- batman 5) Ripley’s believe it or not museum
6) 18 second managers are those managers, who when approached by someone with a query, provide some or the other solution within no time, before the person has finished his question

Questions & Answers Round 3

  • 1) Pic- ISB Hyd enterance
  • 2) Pic- Rajan Raheja
  • 3) Pic- Cocoa beans
  • 4) Ad- Economist
  • 5) Pic- Ada Byron
  • 6) Novartis logo

Audience Question

1994- Brabourne stadium- last speech by Nani Palkhiwala

Questions Round 4

1) What is Title fluffing?
2) Ek Petti used to be One lakh. Underworld has started using what to denote one lakh now?
3) Gloria Vanderbilt… who is her famous son?
4) Difference between Boot Legging and Rum Running
5) Alyque Padamsee…spoke to Gerson Da Cunha…. about this copy writer… he went on to become a director of great distinction
6) Title- Spokesperson of the land… this gave rise to which Title
Answers:

1) Regular jobs, given Jazzy tittle… Media distribution officer for paper boys 2) Ek haath (Hand) 3) Anderson Cooper
4) Boot Legging- over land, Rum Running- Over water 5) Shyam Benegal 6) Deshmukh

Questions and Answers Round 5

1) Video- Ram Charan
2) Audio… death threat… goal against Greece- David Beckham
3) Video-1st video on Youtube- Javed Kareem
4) Audio…. Tupperware ad
5) Video… Karl Lagerfeld- Pirelli calendar
6) Song – 50 cents
Questions & Answers Round 6

1) Miller entertainment bought their amusement parks- Lego
2) Evening Argus… 1977…1st store Brighton- Body Shop
3) Satellite, triangle, Computer, parliament House…..  Rupee Note
4) Pakistan is the sole competitor for this Indian product… Abul Fazl… Sugandha, Ranvir
– Basmati
5) 1st in Silk…. Sullivan- Tea Bags

Brand Equity 2011 coverage here

Brand Equity Quiz 2011 Mumbai Ad Agency Round – Prelims & Finals

Advertisement Agency Round

Winners: Savoir Faire

Questions – Prelims

1) 1704, Boston News Letter was 1st to carry an
Advertisement, obituary, Editorial

2) “Keeping skin amazing since 1870” which 8 lettered HUL brand?

3) Which lady of Gnadhi family once modelled for DCM towels

4) Joyce Hall lent his surname to which brand?

5) When you calll 1909, which service do you register for?

6) Foster beer is Australia, VB beer is?

7) Gray-Nicholls scoop 375. Which cricketer?

8) 1940s- because of an ad by which company…diamonds given as gifts

9) Mumbai marathon 2011. Sponsor?

10) Pic of Tarsem Singh

Ans
1) Advertisement  2) Vaseline  3) Maneka Gandhi  4) Hallmark  5) Do not disturb (DND) 6) Australia  7) Brian lara

8) De Beers  9) Standard Chartered 10) Pic of Tarsem Singh
Finals of Advt round- All qns on buzzer

1) Who headed India’s I&B Ministry, when the first radio ad was introduced?

2) Dot beat range of watches by?

3) “Har Subah bas Utho mat, ________ __

4) Hari Sadu…Naukri ad… I stands for

5) Chief Shoe Salesman

6) 1996 ad… British safety… “Appearences can be deceptive”…Johny condoms.. which

couple featured?

7) 1st edition of magazine ” an important message inside”

8) Which ad firm discovered karen Lunel?

9) Who has been the Official Time Keeper of Olympics for the most number of times?

10) As per a survey by ‘Unlimited database’, which word is the most used
Us, You or Your?

11) Shakti entrepreneur from?

12) Dorothy Sayers… Toucan ad

13) Alticor.. Network marketing company

14) Logo of Yash Raj Films

15) Dan Wieden Pic

16) Pic- Umpires- Who is the sponsor?

Ans
1) Indira Gandhi 2) Swatch 3) Jaago re 4) Idiot 5) Thomas Bata 6) Prince Charles & lady Diana 7) Mad magazine 8) Lintas
9) Omega ( Seiko has been twice) 10) You 11) HUL 12) Guiness 13) AMway 14) Logo of Yash Raj Films 15) Dan Wieden Pic
16) Emirates

Tata Crucible Corporate Quiz 2011 Delhi Prelims

Tata Crucible Corporate Quiz 2011 Delhi Prelims

The good folks at Quizzing.in has published the questions.  Some of them below:

1.Place in delhi got its name when the britishers decided to apply a system to separate british military building from others.

Ans.Civil lines

2.Aug 3.1960 which american exported a no. Of textile products through a small company ‘india loomcraft’ located in the shanker market area of new delhi.

Ans.Fabindia

3.For which airline once owned by shipping magnate Aristotle Onassis, did coco chanel and pierre cardin design uniforms.

Ans.Olympic airlines

4.Identify the image

Ans: Charles Ponzi

5.Which indian entrepreneur who returned to india in 1977,teaches students at auroville in international affairs.

Ans.Dilip kapur -hidesign

For the rest of the questions, head to Quizzing.in.

TBQ Classic Series Full Sample -5

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The Business Quiz

These quizzes are part of the TBQ Classic series

This is for private circulation.

https://thebusinessquiz.com

TBQ –344

1) The development of this profession, as a separate entity from medicine, started in Islam under the patronage of Abbasiyyah caliphs of Baghdad. The first clear cut separation of this from medicine, and the recognition of this stream as an academically oriented entity happened during the Middle Ages. Al Rahzi was one of the few early contributors, in an era when most of Europe was still under the Dark Ages. What was this stream that came up?

2) Aman Nath is a historian by education. He is an award winning author and was the youngest founder-member of INTACH. Two of his books are used as the official gifts of the President and the Prime Minister of India. Actively involved in the restoration of India’s lesser-known architectural ruins, he is the co-founder of hotel chain.

 

 

 

 

 

 

 

Francis Wacziarg, the French Indophile, now an Indian citizen, co-author of one of Nath’s books, set up this hotel chain along with Aman. Name this chain of hotels named after an ancient town in Rajasthan.

3)  This company was established in Hyderabad by a UK company, A, as B in 1948. In the 1950s, Raja Rameshwar Rao (pic below)  took over B. He renamed the company to C and brought in the Patwardhans of Pune and Khushwant Singh on the board. In 2006, C ran into trouble with its name when the new owners of the brand name, A, sued them. An out-of-court settlement happened, as C changed its name to D. What are A, B, C and D?

 

 

 

 

 

 

 

 

4) It was named after its inventor Thomas Edmondson, a trained cabinet maker of Lancaster, United Kingdom in the 1830s.  It spread from England to rest of the world. What’s this invention which you would have used for sure, not once, not twice, but at least a hundred times till it was phased out from India in 2008? ( We use the computerized version now and not the version that Thomas made)

5) Identify the advertiser.

6) This business was established in 1889 by A, whose family migrated from the famine prone Kutch to Madras. It began as a pavement ‘dukaan’, selling hurricane lanterns, bedroom lamps, chimneys and petromaxes to the large British and Anglo-Indian resident population of what was then known as ‘White Town’. Evening was the favoured time for shopping here, giving the place the name – Evening Bazaar. The store had a  small tin roof during those times, and A would take shelter under the nearby banyan tree to beat the summer heat.

WWI brought in a windfall. He supplied a consignment of hurricane lanterns to the British Army stationed at Fort St. George. By the time the war ended, there was a demand for imported enameled kitchen and tableware from the British and Anglo-Indian population. He was now a store owner and by the 1930s, he moved to the present premises. His store, then known as A Store, now became B, possibly an Anglicized version of the name. The end of the Second World War saw a demand for ceramics and porcelain.

Today they have stores in Evening Bazaar, Adyar and Pondicherry. Name the business.

7) Sitter: Identify this personality.

8) He went to what was then Ceylon and found that even they had this technology. He came back mortified and decided to usher in this technology. His idea was not welcomed back in India. The country’s scientific advisors thought that the new technology was not a good idea, and that it would make development communication non-serious. He convinced detractors that the new and old technologies coexisted in several countries. It is up to a user if he should be using the new technology. Till the older technology is phased out, Govt. would support that along with the newer one – this was his promise. And as they say, the rest is history.

What is this technology that came in during early 1980s? And also identify this person.

9) As Postmaster of the American Colonies, Benjamin Franklin had use of what is known as a “franking privilege.” This privilege allowed him to mail letters free of charge like Congressmen. What is unique about Franklin’s frank is that he signed his franking signature on outgoing mail as “_____.” Historians believe that this alludes to his commitment to gaining freedom and independence from the English government. What was Franklin’s franking signature?

10) Tarangini Mitra loved pirouetting – to dance on single foot. Her performance at her school annual day function – the first public performance she did – caught the attention of an ad-guru. This was in 1985. As they say, the rest is history. How do we know this girl better?

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Answers:

Ans1: Pharmacy

Ans2: Neemrana Hotels

Ans3: A: Longman B: Longman Green C: Orient Longman D: Orient Blackswan

The brand name Longman is now owned by Pearson Plc.

Ans4: Edmondson Card Tickets – the good old card tickets used till recently by Indian Railways

Ans5: Morphy Richards Epilators

Today they have stores in Evening Bazaar, Adyar and Pondicherry. Name the business.

Ans6: A: Karim Bhai | The business is now known as CurrimBhoys

Ans7: Vinton Serf

Ans7: Colour Televisions, replacing Black & White TVs. Vasanth Sathe.

In the beginning, the import permit was  temporary, with the Union Government allowing the import of 50,000 colour television sets by November of that year. But by the end of it, the Indian viewer was ready to spend Rs. 8,000 on an Indian set and up to Rs. 15,000 on the imported version. The government raked in the money, earning  Rs. 70 crore in customs revenue from imported sets, with one lakh sets imported into the country.

Ans9: B. Free Franklin

Ans10: Nirma Girl. Ad-guru was Alyque Padamsee

Mumbai Brand Equity Quiz 2011 Prelims

Mumbai Brand Equity Quiz 2011

Winners: Savoir Faire

2nd: TCS- Suresh Kumar & Aniruddha.

Both the teams will go for the national finals

 Prelims

1) Which market in Mumbai controls 65% of India’s gold trading & dealing?

Zaveri bazaar

2) World’s largest pouched milk brand?

Amul

3) Which state had the most foreign tourists in 2010?

Maharashtra

4) More gents footwear is produced than ladies world over. Serious or Joking?

Joking

5)Inventor – 1707- coin…mint

Newton

6) Which of the below industry employs a ‘Page Turner?’

Music, Fashion, Hospitality

7) Pan Details- When making a time deposit exceeding Rs5k, 25k or 50k?

50k

8) ‘Only the best ghanian cocoa goes into a Bournville. Maybe that;s why you have to _____ ___

Earn it

9) Al Ries in 1971…3 part series… gave this term..

Positioning

10) Mumbai restaurant ‘Koh’… Thai… uses what?

Ipad for Menus

11) Which of the below kings introduced floral design on coins?

Akbar, Babur, Humayun?

Akbar

12) Which of the bags is also a place in Belgium?

Gunny, Duffel, knapsack, beanbag

Duffel

13) Don Moras, Pua Sens Trek, Netac … claim to have invented what?

USB, CD or Mouse?

USB

14) Vicodin is used for -Loose Motion, Chronic Pain?

Chronic Pain

15) Which 8 letter name comesbefore digital, jewels, wellness, footprint?

Reliance

16) Tang is available in Inida, in Orange and which other flavour?

Lime

17) Illicit business, rum running. How is it better known as?

Bootlegging

18) “I didn’t find him. He found me…he symbolizes mute millions of India”. Who

RK laxman

19) 1st flight of virgin in 1984. Which Madonna song was used?

20)French Fernads…Lady Gaga’s dress…50 pounds of..

Choclate, Meat, Banana?

Meat

21) Ad – ‘Gift of the gap’…logo of airline shown

Indigo

22) Pic

23) Ad…unisex…

Levis

24) Audio..aina Nehwal

25) Ad’ Special Treatment’- ICICI

2 Pointer qns

26) unfinished painting ‘Cars’… 20th century American artist

Andy Warhol

27) MAy11 National Tech day, Trishul, Hansa..and which other event si celeberated?

Pokhran

28)Vada pav…Ashok Vaidya…outside which Stattion?

Dadar

29) Shorty awards.. speech how my characters?

140

30) CEAT..heiress..

Carla Bruni

 

Brand Equity Quiz 2011 Pune Prelims

Ramanand has posted Brand Equity Quiz 2011 Pune Prelims questions and answers.  Some of them below. For the rest and answers, please visit his blog post.

1. who owns a farmhouse in khadakwasla, sai service petrol pump
2. deutsche welle gives the BOBs awards. Best of?
3. longest reigning monarch, also has a large fortune
4. batata wada, what does batata mean in eng
5. which former employee of ad dept of GE worked with Al Ries for over 26 years
6. victorian author worked at warren blacking factory for 6 shillings a week –
7. bcos they were constantly touched by hands and feet of ppl, which mughal ruler did away with the quranic kalima from coins
8. which tight-fitting trousers and short riding boots shares its name with an indian city
9. which prog topped last week’s TRPs on Indian TV
10. how many vincent van gogh sell in his lifetimend in India

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Mumbai Tata Crucible 2011 Corporate Quiz- Tata Track

 

Mumbai Tata Crucible 2011 Corporate Quiz- Tata Track

Round1-Crossword

1) 2nd largest air cooling company

Daikin

2) Currency Khwanza- Which country?

Angola

3) Andrew Serwer, the managing editor of….

Fortune

4) Stock index of Greece?

Athex

5) Phanindra Sama

Redbus

6) Cotton….branded…Kerala city

Calico

7) 3 flagship hotels for commonwealth.. ITDC’s Ashok, Janpath and?

Samrat

8) family holdings…

Zaibatsu

 Round 2

1) Financial times rejected..ad against Shell..

Amnesty Int’l

2) Logo

Google Ventures

3) Tata Power ‘Go green’ logo

4) Pic- Raghu Pillai

5) LVMH ad-Sean Connery

Round 3

1) Grow more, Kisan Sansar, Knowledge…

Tata Chemicals

2) Ezio, Liquiflow…

Reynolds

3) Pics…Ramakrishna Hegde…

Dy CM Planning commission

 4) Littledrops, Patapata

Bata

Round 4

1) One ruppee note..

Ministry of Finance

2) stock exchange of Hog Kong

Hang Seng

3) Mr Frog, Nick Leeson

Barings bank

4) WagonR- Recreation

5) Poultrona- D’decor

6) World’s 1st professional grade Tablet..playbook

Wiron